I'm a designer, wannabe math geek, and mad-gastronomic scientist.
i am YAYA shang
applications
ADOBE CS5
photoshop
illustrator
flash
dreamweaver
indesign
fireworks
balsamiq mockups
quarkxpress
keynote
ms office suite
skills
html
css
javascript
prototyping
human centered design
design research methods
platform
android
iOS
mobile
web
mac osx
windows xp/vista/7
language
english
mandarin chinese
an experience and communication designer, currently residing in san francisco.
YAYA SHANG
www.ya-squared.com
949-300-8588
experience
ux / ui designer | 2011 - 2012
PLASTIC LOGIC, mountain view, ca
Collaborated with product marketing and engineering to define product and design requirements for an
e-ink mobile device (android platform), serving as the voice of the customers on all user experience issues.
Promoted user-centered design
Created interaction flows, wireframes, and prototypes
Documented UI design in guidelines and specifications documents
Lead producer of digital assets associated with device and applications
Planned usability testing and user research
Analyzed findings and promoted insights to shape the user interface
Helped establish design standards and best practices for company
freelance designer | 2007 - present
VARIOUS CLIENTS. ca
Designed websites and iOS user interfaces
Wireframed UI workflow and created visual design
Prototyped and developed with html, css, javascript, and flash
Optimized layouts and images
graphic designer | 2009
MAXIM MARKETING & MANUFACTURING, aliso viejo, ca
Developed identity, branding and packaging for products
Designed promotional advertisements and product packaging
Produced and created pre-press files for trade shows
graphic artist | 2008
ON THE EDGE MARKETING, lake forest, ca
Developed mock-up, prototypes, posters, packaging, and marketing spreadsheets
lecture coordinator | 2007-2008
AQUARIUM OF THE PACIFIC, long beach, ca
Designed flyers and promotional ads
Scheduled special events
Developed contacts for lecture events
researcher | 2006-2008
MARINE CONSERVATION RESEARCH INSTITUTE, long beach, ca
Created graphics and images for the aquarium ocean learning center webpage
Published quarterly report on sustainability and aquaculture
Researched current conservation practices
education
masters of fine arts design | 2011
CALIFORNIA COLLEGE OF THE ARTS, san francisco, ca
with emphasis in communication, interaction, and design research
bachelors of arts | 2005
UNIVERSITY OF CALIFORNIA, BERKELEY, berkeley, ca
integrative biology concentration in pre-med and marine biology
certificate of achievement in graphic design | 2008
ORANGE COAST COLLEGE, costa mesa, ca
teaching experience
software/math & science coach | 2009-2011
CALIFORNIA COLLEGE OF THE ARTS
mentored undergraduate and graduate students
provided one-on-one instructions on: softwares, academic subjects, and design principles
